{"id":212,"date":"2026-03-10T09:11:30","date_gmt":"2026-03-10T09:11:30","guid":{"rendered":"https:\/\/aidafashion.ch\/?p=212"},"modified":"2026-03-10T13:40:29","modified_gmt":"2026-03-10T13:40:29","slug":"vorlage","status":"publish","type":"post","link":"https:\/\/aidafashion.ch\/?p=212","title":{"rendered":"Vorlage"},"content":{"rendered":"\n<p><\/p>\n\n\n<!-- wp:themify-builder\/canvas \/-->","protected":false},"excerpt":{"rendered":"<p>2. Zeile<\/p>\n","protected":false},"author":1,"featured_media":244,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"builder_content":"<p><a href=\"#down\"><img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/03\/arrow_down_signaletik.png\" alt=\"\" width=\"50\" height=\"50\" \/><\/a><\/p>\n<h1>Die schweizerische Post\u00a0<\/h1> <h2>Zeichen mit Wirkung<\/h2>\n<h2>Designalltag gestaltete \u00fcber 570 Piktogramme und definierte die Richtlinie f\u00fcr Piktogramme sowie gestalterische Auszeichnungen f\u00fcr die Dachmarke der Post.<\/h2>\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_vertikal_2_01.jpg\" width=\"1280\" height=\"1440\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_vertikal_2_02.jpg\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/05\/Post_big_01.jpg\" width=\"2560\" height=\"1440\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_vertikal_2_03.jpg\" width=\"1280\" height=\"1440\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_vertikal_2_04.jpg\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<h4>Piktogramme und gestalterische Auszeichnungen sind wichtige Mittel der visuellen Kommunikation, welche zum einheitlichen Erscheinungsbild der Dachmarke Post beitragen.\u00a0<br \/><br \/>Ausserdem sind Piktogramme vereinfachte grafische Bildzeichen, die eine bestimmte Information vermitteln, welche unabh\u00e4ngig von Sprache sowie Kultur verst\u00e4ndlich sind.<\/h4>\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_vertikal_2_05.jpg\" width=\"1280\" height=\"1440\" title=\"Vorlage\" alt=\"Vorlage\">\n<p><video src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_Piktos_Driveby_Animation_02.mp4\" autoplay=\"autoplay\" muted=\"\" width=\"100%\" height=\"100%\"><\/video><\/p>\n\n<h4>Piktogramme k\u00f6nnen als Orientierungshilfe in \u00f6ffentlichen Geb\u00e4uden und im Verkehr eingesetzt werden. Sie stellen Funktionen sowie Aktionen in digitalen Touchpoints dar oder verst\u00e4rken und verdeutlichen inhaltliche Aussagen aller Art.\u00a0<br \/><br \/>Der einheitliche Stil der Post-Piktogramme schafft Wiederkennung. Dies durch ein rein linearer, reduzierter und einfacher Aufbau sowie durch die einheitliche Linienst\u00e4rke, runde und eckige Formgebung.<\/h4>\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_vertikal_2_06.jpg\" width=\"1280\" height=\"1440\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_big_2_01.jpg\" width=\"2560\" height=\"1440\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_big_2_02.jpg\" width=\"2560\" height=\"1440\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">\n<img src=\"https:\/\/spital-signaletik.ch\/wp-content\/uploads\/2018\/07\/Post_big_2_03.jpg\" width=\"2560\" height=\"1440\" alt=\"Die schweizerische Post, Post, Icons, Piktogramme, Grafik\">","_links":{"self":[{"href":"https:\/\/aidafashion.ch\/index.php?rest_route=\/wp\/v2\/posts\/212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aidafashion.ch\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aidafashion.ch\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aidafashion.ch\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aidafashion.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=212"}],"version-history":[{"count":16,"href":"https:\/\/aidafashion.ch\/index.php?rest_route=\/wp\/v2\/posts\/212\/revisions"}],"predecessor-version":[{"id":284,"href":"https:\/\/aidafashion.ch\/index.php?rest_route=\/wp\/v2\/posts\/212\/revisions\/284"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aidafashion.ch\/index.php?rest_route=\/wp\/v2\/media\/244"}],"wp:attachment":[{"href":"https:\/\/aidafashion.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aidafashion.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aidafashion.ch\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}